Affiliate Programme Experts

Affiliate Marketing

Build and manage a high-performance affiliate programme that turns publishers, influencers, and partners into a performance-driven sales force — you only pay for results.

$2.5M+
Affiliate Revenue Generated
1,200+
Active Affiliate Partners
8–12%
Avg Commission Rate
Pay-for-Performance
Zero Wasted Ad Spend
Affiliate Marketing

A Sales Channel That Pays for Performance

Affiliate marketing is the only channel where you set the cost of acquisition in advance and only pay when a sale or lead is delivered. We build and manage affiliate programmes from scratch — platform setup, affiliate recruitment, commission structure design, creative assets, and compliance monitoring — turning publishers, bloggers, and influencers into a distributed performance sales team.

  • Affiliate platform setup: Impact Radius, PartnerStack, ShareASale, or custom tracking
  • Commission structure design: CPA, CPS, CPL, and hybrid models
  • Affiliate recruitment: identifying and onboarding relevant publishers and creators
  • Creative and promotional asset production for affiliate partners
  • Programme terms, compliance monitoring, and fraud prevention
  • Monthly performance reporting: revenue, EPC, affiliate tier analysis
Partner Recruitment

The Right Affiliates Make All the Difference

Programme success depends on recruiting the right partners — not just the highest-traffic ones. A niche affiliate with a highly engaged audience that matches your buyer profile will consistently outperform a generic coupon site with millions of visitors. We use audience-match scoring to identify and prioritise partner recruitment.

Content Publishers

SEO-driven review and comparison sites in your category with buying-intent traffic.

Influencers

YouTube, Instagram, and newsletter creators with authentic audience relationships.

Coupon & Cashback Sites

Reward and voucher platforms that capture last-click conversions effectively.

B2B Partners

Complementary SaaS or service businesses for B2B referral programme structures.

Finance & Comparison Sites

High-intent comparison platforms for finance, insurance, and subscription products.

Technology Partners

Sub-affiliate networks and marketing technology companies extending programme reach.

Programme Management

Ongoing Management That Keeps the Programme Performing

Affiliate programmes are not set-and-forget. They require active management: keeping top affiliates engaged, enforcing compliance, monitoring for fraud, testing new creative, and continuously optimising commission tiers to incentivise the behaviours that drive profitable sales.

  • Weekly affiliate performance monitoring and tier rebalancing
  • Fraud detection: click stacking, cookie stuffing, and attributed session analysis
  • Affiliate communication: newsletters, programme updates, and performance incentives
  • New creative briefs and seasonal promotion coordination with partners
  • Coupon and discount code management to prevent brand devaluation
  • Annual programme audit: profitability analysis, partner quality review, and strategy refresh
FAQs

Frequently Asked Questions

Starting an affiliate programme requires investment in platform setup ($0–$500 depending on platform choice), creative assets, and management time. There is no minimum ad spend because you only pay affiliates when they deliver conversions. Budget mainly covers our management fee plus any performance bonuses. Most programmes become profitable within 3–4 months.

We implement multi-layer fraud prevention: click validation (removing duplicate and bot clicks), cookie window auditing, order cancellation monitoring, affiliate vetting before approval, and regular audit of high-converting affiliate traffic sources. We use platform-native fraud tools plus manual review for top earners.

A new affiliate programme typically takes 3–6 months to reach meaningful scale. The first 90 days focus on recruitment and onboarding; months 3–6 on activating dormant affiliates and optimising commission structures to incentivise top performers. Programmes managed properly for 12 months typically deliver 10–25% of total eCommerce revenue.

Both. We take over underperforming existing programmes regularly — cleaning out inactive affiliates, restructuring commission tiers, refreshing creative, and re-engaging dormant partners. Programme turnarounds typically show improvement within 60–90 days.

Launch an Affiliate Programme That Scales Revenue

Schedule a free 30-minute strategy session. No commitments, just clarity on how we can grow your business.