Future-proof your visibility in AI-powered search. Get your brand cited in ChatGPT, Google AI Overviews, Perplexity, and other generative engines that are reshaping how people find information.
Generative Engine Optimisation (GEO) is the practice of structuring your content, authority signals, and brand mentions so that AI search systems — Google AI Overviews, ChatGPT, Perplexity, Claude, Gemini — include your brand in their generated responses. As AI handles an growing share of search queries, GEO is becoming as important as traditional SEO.
AI search systems draw from the same corpus as traditional search, but weight content differently. They favour authoritative, clearly structured, factually precise content from trusted sources. We reverse-engineer these preferences into an actionable content and authority strategy.
Structure content to directly answer questions AI systems are trained to address.
Strengthen author credentials, citations, and fact-sourcing AI systems trust.
Schema markup that makes your content machine-readable and citable.
Brand mentions in authoritative publications that AI training data indexes.
FAQs, Q&A content, and long-form guides that match conversational query patterns.
Monthly reports on how often and where AI systems cite your brand.
GEO does not replace SEO — it extends it. Brands that invest in both will capture traffic from traditional blue-link results AND from AI-generated summaries. Early movers are already capturing AI citation share in their categories. Late movers will find the position already occupied.
Schedule a free 30-minute strategy session. No commitments, just clarity on how we can grow your business.